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Project

Lotte Jonkergouw

Department: Man and Well being

A BATH TIME STORY

WHAT
A book introducing young children to all the parts of the body, including the bits that parents tend to skip: the genitals.

HOW
This fun, waterproof book for ages three to five, is designed to take into the bath or shower. By going from the head down to the toes, and everything in between, the book teaches children that the penis and vagina are ‘regular’ body parts just like knees, elbows or noses.

WHY
Parents are often too embarrassed to name the ‘private parts,’ giving the impression that these do not exist, are not important, or are ‘dirty’. Yet, teaching kids the proper names early opens the door to talking about gender and sexuality later.

QUOTE
It is important that we normalise the conversation about sexuality at a young age.

Copyright Design Academy Eindhoven

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Copyright: Design Academy Eindhoven