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Graduation Project 2013

Yoni Lefevre

Department: Man and Communication
Website: yonilefevre.com

Grey Power

We are living in a rapidly ageing society. A majority regards this as a negative development. Older people are perceived as standing on the sidelines, having lost their independence. But Yoni Lefèvre sees the great value this generation can offer. For ‘Grey Power’ she has taken drawings made by children of their grandparents to create an image boost for this generation. Children do not regard their grandparents as grey and withered, but as active human beings who add colour to their lives. Their fresh perspective can contribute towards a more nuanced and positive view on the composition of our society.

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Copyright: Design Academy Eindhoven