Eelke Eugelink

Department: Man and Communication
Website: http://www.syndroomvandesign.com

Vulture Airlines

An airline dedicated to flying you to places where you can illegally purchase a donor organ. Eelke Eugelink’s branding strategy for this fictional business ‘Vulture Airlines’ boldly stretches our ideas about ethical choices. His project raises some probing questions about values, morality, and the right to self-determination. “Everywhere around the globe there are people willingly or unwillingly giving up their organs in return for money. Vulture Airlines will take you to them, and support you in trying to save your own life.” Suppose you were on a waiting list. What would you do?

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