Food Projects

Femke Mosch

The Powdery

Department: Man and Communication

The Powdery

What’s for dinner today? A top ten question when the clock strikes six. But what exactly do we have on our plates? We are taking in so many powders these days; ready-to-eat prefabricated food in packages, advertised with tempting names and mouth-watering photography. Next to the greengrocer’s, the butcher’s and the baker’s, we now also need a specialist in powders: ‘The Powdery’. Here they can prepare any meal you like with a minimum amount of ingredients, from a spaghetti Bolognese to an exotic African bobotie. The ‘nutritious’ powders are mixed while you wait, so you won’t be fooled by the tasty looks of the final result. Have a nice meal!

Copyright Design Academy Eindhoven

Copyright: Design Academy Eindhoven
Photographs: Lonneke van der Palen