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Papon Sirimai

Department: Information Design
Website: paponsirimai.com

The Printed Cricket

What: Ground insect powder is shaped to resemble the original insect, visualising what this food is made of and forcing people to remain critical.

Why: Edible insects such as crickets are ground up for use in Western products to make them more appealing to eat. In this unrecognisable form, people are more likely to swallow the hype of insects as the ‘food of the future’ when perhaps they shouldn’t, believes Papon Sirimai. Insects are seen as a more sustainable alternative to livestock. Yet, is that really the case?

How: By making insect-based food less abstract, Papon aims to initiate an important conversation about our food system and the way forward.

“Should we blindly accept every solution hailed as the new food of the future?”

Copyright Design Academy Eindhoven

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Copyright: Design Academy Eindhoven
Photographs: Iris Rijskamp