In January the 6 teams had to elaborate their choosen concept to show Forbo on the 8th February what the full potential of it will be.
How can these concepts strenghten Forbo as a brand and help it position Marmoleum in a richer context? Are all groups aware of their own strengths, and are they able to make an offer to a client and help this client to be more aware of all positining aspects of the concept? Exciting...
So, here is a short preview... >>
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