CRISP DESIGN REVIEW SESSION
THE ROLE OF INDUSTRIAL AND CREATIVE PARTNERS IN ACADEMIC DESIGN RESEARCH
26th of October, Design Academy Eindhoven, Emmasingel 14
9.30-17.00
Registration (mandatory) via: http://www.crispplatform.nl/
The ambitious CRISP (Creative Research Industry Scientific Programme), is a collaboration between Design Academy Eindhoven, The Technical University of Delft, Eindhoven and Twente, The University of Amsterdam and the Vrije Universiteit and over 60 partners. Within the programme designers, academic researchers and industrial partners collaboratively research product service systems. Within 8 projects, divided over the different institutes and partners, the programme aims to stimulate the Dutch Creative Economy.
Twice a year CRISP organizes Design Review Sessions to discuss a different topic related to the programme. The Design Review Sessions on the 26 October will focus on the role of the industrial and creative partners.
Morning programme
The conference will kick off at 10.00 with a presentation by Jiska de Wit, Global Creative lead, Healthcare Service Design Philips. With the triggering title Almost Personal: Tailored Healthcare services, she will speak about complex value models in health care services, the role of end users (both patients and professionals) and a new design approach Philips has developed to make services more personal and to increase the success rate.
The presentation is followed by 10-minute presentations on every of the eight projects, by one of the industrial/creative partners involved.
Afternoon programme
The afternoon focuses on the role of industrial partners in the various research programmes. Each of the 8 CRISP projects will host a discussion table where in 2 sessions of 40 minutes they will discuss questions coming out of the morning presentations. Interested guests are welcome to join.
Plenary Debate
At 16.00 the programme concludes with a plenary debate to tackle the questions how design, industry and science can benefit from each other and how an ambitious interdisciplinary project like CRISP will feed the Dutch Creative Economy.
Forum:
Keynote speaker Nicola Morelli, Associate Professor at the School of Architecture and Design Aalborug University will introduce the debate. The Forum consists of:
Valerie Frissen, Principal Research Scientist Behavioural and Societal Sciences at TNO and Professor ICT & Social Change at Erasmus University, CLICKLid Topteam Creatieve IndustrieIlia Neudecker
, Senior policy advisor Media Policy, secretary Topteam Creative Industry, Jiska de Wit (OVB), Global Creative lead, Healthcare Service Design and
Gerda Gemser (OVB), Associate Professor of Product Innovation Management at Delft University of Technology
Chairman is Jeroen Verbrugge, Managing, Creative Director at FLEX, the InnovationLab